by Jonathan Fine | Nov 30, 2016 | Blog, Business growth, Communications
The myth of ethical selling By Jonathan Fine. November 30, 2016. There’s often a communication problem between patients and clinicians in dentistry. A healthy industry has grown up around this core challenge for the clinician — the ever uncomfortable need to make...
by Zac Fine | Nov 25, 2016 | Blog, Communications, Video
A video’s worth 1.8 million words By Zac Fine. November 25, 2016. In the past year our photography and video team has been producing more and more patient and clinician videos, which comes as a result of tracking website visitor behavior. It’s an established...
by Jonathan Fine | Nov 23, 2016 | Blog, Branding
Bupa’s made the acquisition of the decade By Jonathan Fine. November 23, 2016. Imagine a world without M&S, Ikea, easyJet, Tesco or Specsavers; in some respects that’s how the dental landscape looked in the UK and Ireland — until now. Bupa is buying Oasis for...
by Jonathan Fine | Nov 16, 2016 | Blog, Business growth, Recruitment
Dentists are too cheap on their practice managers By Jonathan Fine. November 16, 2016. There’s a business truism that says you get what you pay for. If you’re too cheap on something, the logic goes, you’ll only have to spend money on mopping up the mess when it...
by Jonathan Fine | Nov 9, 2016 | Blog, Business growth, Communications
Empathy & intuition: essential qualities of people that work in your dental business hub By Jonathan Fine. November 9, 2016. Some time ago I calculated that I spend about seven per cent of my waking life looking for my glasses. I can’t answer the phone or do...