by Guest | Oct 26, 2016 | Blog, Communications
Digital Smile Design — the next step on your patient journey By Sarah Farrier. October 26, 2016. Just like digital technology transformed the way we buy things, how we exercise and how we travel, a new technique in dentistry called Digital Smile Design (DSD) is...
by Jonathan Fine | Oct 21, 2016 | Advertising, Blog, Communications
Lies don’t sell. Truth well told does By Jonathan Fine. October 21, 2016. I shared a platform with Martin Kelleher in front of 150 dentists in Belfast recently and I have to say he was one of the most entertaining speakers I’ve heard for years. We were there in part...
by Jonathan Fine | Oct 13, 2016 | Blog, Business growth, Communications
The facial aesthetics disruptor By Jonathan Fine. October 13, 2016. Facial aesthetics is a dynamic category that’s recently had added impetus in the market because of who’s allowed to administer it. Here’s what Martina Collins of Martina Collins Dental & Skin...
by Zac Fine | Oct 6, 2016 | Blog, Legal
Time to stop calling yourself a Dr By Zac Fine. October 6, 2016. A couple of weeks ago one of our clients was contacted by the UK Committee of Advertising Practice (CAP) about some poster advertisements they had put up around the town where they’re based. They had...