by Zac Fine | Oct 2, 2019 | Branding, Communications, Content, Online marketing, Website
Imagine you’ve got the best clinical team in the world, covering all the specialities, and a state of the art clinic with heavy investment in the latest CBCT scanner, CEREC and intra-oral cameras. A recipe for commercial success, surely. And yet it isn’t. Naturally...
by Zac Fine | May 2, 2018 | Branding, Video, Website
Polish is the second language in England (and Ireland) and the number of Poles living in the UK passed one million last year. Yet there’s been a surge in Poles leaving since the Brexit vote and immigration from Eastern Europe is at a record low. We took a look behind...
by Jonathan Fine | Feb 7, 2018 | Advertising, Business growth, Communications, Online marketing, Website
In the last two months no fewer than four of my clients have won significant national dental awards in the UK and Ireland. The question is do they actually do your practice any good or are they a waste of time and money? The awards are free to enter, they typically...
by Stewart Roode | Nov 29, 2017 | Communications, Online marketing, Website
About 70% of your web visitors find your dental business on their phones. For this reason alone it’s a good idea to get a slick responsive website set up if you haven’t already. But now there’s another reason: the performance of your mobile site is going to be the one...
by fineco | Sep 27, 2017 | IT, Online marketing, Website
Is your website converting enough visitors into new patients for you? Do you actually know what your conversion rate is for that matter? It’s pretty simple to work out, just take a look at your analytics or ask the person managing your website to give you: Total...
by Jonathan Fine | Jun 7, 2017 | Blog, Communications, Website
What customer-centric looks like By Jonathan Fine. June 7, 2017. To help our clients get seen and heard we keep an eye out for what they’re up against, and there’s been some impressive stuff by corporate groups of late. One that stands out is Sk:n, which has 46...