by Zac Fine | Aug 29, 2018 | NHS
Where are we with NHS reform? We know the final contract will pay practices according to both UDA activity and a fee determined by the number of patients they serve. We don’t know how. We know it could arrive in 2020. But realistically it must be later given Brexit...
by Jonathan Fine | Aug 23, 2018 | Facial aesthetics
The world changes quickly. I found an old copy of the Economist magazine the other day with the cover “The World in 2016”. It had a collage of major world leaders and movers and shakers. No one thought to include Trump, the world’s greatest disrupter. Superdrug...
by Jonathan Fine | Aug 15, 2018 | Business growth, Communications, Inbound marketing, Treatment coordinator
Wherever your dental practice is located, the Republic of Ireland, England, Wales, Scotland or Northern Ireland, time waits for no man, and March 2019 is little more than six months away. As things stand, deal or no deal, Brexit is due to happen at 11pm UK time on...
by Zac Fine | Aug 8, 2018 | Compliance, Cosmetic dentistry, Orthodontics, Treatment modalities
The dental sector is in rude health but the ortho category is probably rudest of all, with its global market forecast to see a compound annual growth rate of 8.2% between 2017 and 2023 (Allied Market Research). It’s easy for GDPs to enter this market. You can take the...
by Zac Fine | Aug 1, 2018 | Advertising, Branding, Communications, Online marketing
Interesting column by Kevin Lewis in Dentistry magazine last month. He argues that it’s vulgar for dentists to build their personas by marketing their skills and personalities like celebrities do. The best dentists let their work speak for itself and the GDC created a...