by Mike Hesketh | May 11, 2016 | Blog, Business growth
Want a light touch income? By Mike Hesketh. May 11, 2016. I met a dentist once who was in a band, and all he wanted to do was follow his passion, go to Argentina and play music. The only snag was he ran a practice with six dentists, which took a lot of daily...
by Jonathan Fine | May 11, 2016 | Blog, Branding, Communications
How to build a brand By Jonathan Fine. May 11, 2016. People are saying you are looking dated, tired or old fashioned. But have you ever wondered why Tesco, Shell and Lego never dramatically change their corporate identity? The answer, apart from the cost, is that...
by fineco | May 10, 2016 | Blog, Communications, Video
Fast track new patients with emotional videos By Callum Shone. May 10, 2016. People watch dental practice videos either because they want to get a feel for a practice or they are thinking about going for a certain type of treatment and are a bit nervous (so they...
by Robert Powell | May 9, 2016 | Blog
In the land of the blind, the one eyed man is king By Robert Powell. May 9, 2016. When I first came into the world of dentistry in 1994 to help establish a little known New Zealand-based company, Software of Excellence, in the UK, life was exciting. They had a...