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ASA bid to freeze Botox posts on social media

ASA bid to freeze Botox posts on social media

by Zac Fine | Jan 23, 2020 | Admin, Communications, Content, Facial aesthetics, Online marketing

January 31st. Tax deadline. It’s also the day the Advertising Standards Authority (ASA) starts going after Botox ads on social media in the UK. It will be pulling down posts that can be taken to be referring to the drug, even indirectly. (A pseudonym it mentions...
Dentists, fillers and body dysmorphic disorder

Dentists, fillers and body dysmorphic disorder

by Jonathan Fine | Aug 28, 2019 | Facial aesthetics, Mental health

The Irish Sunday Times ran a piece about dermal fillers at the weekend that captured the growing concern among medical professionals about body dysmorphic disorder (BDD). With the market booming thanks to a desire among young people for fuller lips and cheeks to post...
Are you on the safe facial aesthetics list?

Are you on the safe facial aesthetics list?

by Jonathan Fine | May 2, 2019 | Business growth, Communications, Facial aesthetics

The UK facial aesthetics industry is now thought to be worth £2.75bn. It’s been six years since the Keogh Report, a review on cosmetic treatments by NHS medical director Professor Sir Bruce Keogh, but despite his recommendation that fillers be made prescription,...
8 reasons to do facial aesthetics

8 reasons to do facial aesthetics

by Jonathan Fine | Feb 27, 2019 | Facial aesthetics, Treatment modalities

Back in June 2017 I wrote an article praising the customer-centric homepage of Sk:n, a cosmetics chain that at the time had 46 clinics in the UK. It had five more when it was bought for £35m earlier this month. The buyer, private equity firm TriSpan, which owns the...
2019’s anti-wrinkle treatment can boost your business

2019’s anti-wrinkle treatment can boost your business

by Jonathan Fine | Jan 15, 2019 | Facial aesthetics

“Been around for a while. Not nearly as good as Botox for wrinkles. Needs repeat treatments. Will offer when busier.” “Just like PRGF.” “Been doing it for last 18 months… works great… but needs to be combined with Botox and fillers. Synergistically works...
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latest case studies

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fine words

So what now?

The sun is shining. Beaches and bars are finally open, and bank holiday weekend was a blast. Everyone's happy and carefree again, including dental practice owners, it seems, who are caught...

The only easy win of 2020: tax planning

If you don't hear much from your accountant, keep reading, you could save tens of thousands of pounds. The reason is that with all of the chaos and uncertainty around, one of the few things...

A tip from Stanless Steel

Anyone who knows me knows I like strange films, but the one I saw recently was exceptional. Strongman is an engrossing documentary about ageing Stanley Pleskun, who bills himself as...

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Falmouth
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United Kingdom

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