by Zac Fine | Jan 10, 2018 | Communications, Cosmetic dentistry, Digital Smile Design, Facial aesthetics
My sister in law runs a very successful hair salon in Truro, Cornwall called Marzipan Hair, and the other day she told me about a brilliant new device that could do wonders for dentists, particularly if you’re interested in Digital Smile Design. I popped round to...
by Zac Fine | Dec 20, 2017 | Advertising, Branding, Communications
We meet the most interesting people on our video shoots. A few weeks ago we interviewed a patient for a client in London, and we realised her expertise on brand authenticity — a critical factor for dental practices — would be gold dust to our readers. Ilaria...
by Stewart Roode | Nov 29, 2017 | Communications, Online marketing, Website
About 70% of your web visitors find your dental business on their phones. For this reason alone it’s a good idea to get a slick responsive website set up if you haven’t already. But now there’s another reason: the performance of your mobile site is going to be the one...
by Zac Fine | Nov 22, 2017 | Communications, Dental practice software, IT, Movers and shakers
Toothpic is a phone app that’s accelerating the retailisation of dentistry in the US. Users get a virtual dental check-up within 24 hours via its pool of 400 online dentists in the world’s first large scale teledental service. We caught up with CEO Mark Moore, 30, who...
by Zac Fine | Jul 19, 2017 | Blog, Business growth, Communications, Video
Your patients want to know whether, deep down, you’re emotional about dentistry. We have been making some really nice videos that answer that question for dental practices lately. Take a look below. We try to capture what people are really like. We want to give...
by Jonathan Fine | Jun 7, 2017 | Blog, Communications, Website
What customer-centric looks like By Jonathan Fine. June 7, 2017. To help our clients get seen and heard we keep an eye out for what they’re up against, and there’s been some impressive stuff by corporate groups of late. One that stands out is Sk:n, which has 46...