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Millennials are buying facial aesthetics. Are you selling?

Millennials are buying facial aesthetics. Are you selling?

by Jonathan Fine | Apr 19, 2017 | Blog, Business growth, Facial aesthetics

Millennials are buying facial aesthetics. Are you selling?    By Jonathan Fine. April 19, 2017. Botox and fillers are a booming source of revenue for dental practices because people trust dentists who communicate a USP of ethical and safe treatment in contrast to...
Facial aesthetics workshop

Facial aesthetics workshop

by Zac Fine | Mar 29, 2017 | Business growth, Cosmetic dentistry, Facial aesthetics, Workshop

Facial aesthetics workshop     Making it work in your practice — a day on site with Martina Collins & Jonathan Fine Martina Collins Dental & Skin Clinic   Belfast Thursday 27th April 09.30-16.00 This event aims to help principals fast track the...
Turbo charge your new patient revenue with video

Turbo charge your new patient revenue with video

by Jane Chrispin | Mar 1, 2017 | Blog, Business growth, Online marketing, Video

Turbo charge your new patient revenue with video    By Jane Chrispin. March 1, 2017. It’s thought that in 2016 internet traffic reached 1,000 exabytes, equivalent to 114 million years of high-definition video. Web video, which took off a dozen years ago with YouTube,...
Making those painful IT decisions easier

Making those painful IT decisions easier

by Robert Powell | Feb 22, 2017 | Business growth, IT, Performance reporting

Making those painful IT decisions easier    By Robert Powell. February 22, 2017. There are so many difficult decisions to make for business owners, and many are painful enough without the added problem of not fully understanding the options or the implications. Take...
Digital Smile Design workshop

Digital Smile Design workshop

by Zac Fine | Feb 15, 2017 | Blog, Business growth, Cosmetic dentistry, Digital Smile Design

Digital Smile Design workshop    On March 31, 2017. Book tickets below A day studying Digital Smile Design with Ewan Bramley and Jonathan Fine. March 31, 09.30 – 16.00 Ewan Bramley Dental Care The Richard Irvin Building Union Road North Shields Tyne & Wear...
Convert 80% of treatment plans without trying

Convert 80% of treatment plans without trying

by Zac Fine | Feb 15, 2017 | Blog, Business growth, Communications, Cosmetic dentistry, Digital Smile Design

Convert 80% of treatment plans without trying    By Zac Fine. February 15, 2017. Dentists don’t like selling. We know that. There’s too much information to give patients a meaningful idea of what you’re on about in too little time and, anyway, you don’t want to be...
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The ortho war spreads to Australia

Another day, another fight between disrupters and agents of the status quo. Invisalign and the direct to consumer firms SmileDirectClub, EZ Smile and WonderSmile are being investigated in...

Integrated healthcare, supermarket style

Imagine a superpolyclinic led by dentistry — after lots of talk (and hype) Walmart is in trials. The US based multinational retailer (and owner of ASDA), which has a chain of hypermarkets,...

2020’s biggest dental disrupter? HMRC

It's not the crashing retail rental values, the fallout from the general election, the NHS or even the post-Brexit blues that will have the largest impact on the future of dentistry in the...

fine words

Some pointers on clinical photography

On a video and photography shoot we just did our photographer got loads of support from the social media manager, who had a background in photography and knew what he was after. Natalia...

You miss a flight despite being on time. Stressed?

Is stress good or bad? We seem to be universally conditioned to view it negatively. How often have you heard these? "He's off work due to stress." "Her stress levels are too high, she's...

Leadership capital: how much do you have?

I sometimes struggle trying to explain to my clients how to maintain goodwill and buy-in from your team. How to be seen to go the extra mile consistently. Some leaders have the incredible...

Learn from these slick freedom fighters

Don't you just love disrupters? I do. They turn the tables and make life exciting. "Open for a lifestime supply of confidence" are the tantilisating words, written in large white font, on...

How do you deal with the recruitment crisis?

It's hard to recruit the right dentist. Maybe that's because recruitment is a tricky business. But something strange has happened since I wrote Moonwalking For Dentists in 2014. That book...

Do you need a communications strategy like this?

Imagine you’ve got the best clinical team in the world, covering all the specialities, and a state of the art clinic with heavy investment in the latest CBCT scanner, CEREC and intra-oral...

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