by Jonathan Fine | Dec 21, 2019 | Business growth, Communications, Patient journey, Performance reporting, Treatment coordinator, Workshop
The next five years in UK and Irish dentistry are all about retailisation, a process that’s already in full swing but has some way to go. The dental practices and small groups that have already nailed this are outperforming the corporates and redefining the...
by Jonathan Fine | Sep 4, 2019 | Patient journey, Treatment co-ordinators
The quick answer is nothing, but perhaps we should reverse the question, what can Optical Express learn from UK and Irish dentistry? An awful lot. The purpose of this blog is to illustrate how far UK and Irish dentistry has developed in terms of the patient journey...
by Jonathan Fine | Jan 2, 2019 | Business growth, Treatment modalities
Last week’s Sunday Times picked up on a report by the Royal College of Surgeons about a potential gamechanger in the dental patient journey: piezo electric drills. They’re “less painful, more precise, more effective and much quieter” and are already being used by a...
by Jonathan Fine | May 23, 2018 | Branding, Business growth, Communications, Online reviews
In any service or retail business, online reviews from customers are valuable because they generate new business. But people often forget they do something else too: they provide concrete material on which to base improvements to your services. This can backfire if...
by Zac Fine | Jul 19, 2017 | Blog, Business growth, Communications, Video
Your patients want to know whether, deep down, you’re emotional about dentistry. We have been making some really nice videos that answer that question for dental practices lately. Take a look below. We try to capture what people are really like. We want to give...
