by Jonathan Fine | Jan 8, 2020 | Business growth, Performance reporting, Self-managing business, Workshop
A good business manager (BM) in dentistry can seem chimeric. You can do your best to recruit the right person but then you can only hope and trust that they will deliver. That transition period leaves the owner vulnerable, because the BM is responsible for their...
by Jonathan Fine | Dec 21, 2019 | Business growth, Communications, Patient journey, Performance reporting, Treatment coordinator, Workshop
The next five years in UK and Irish dentistry are all about retailisation, a process that’s already in full swing but has some way to go. The dental practices and small groups that have already nailed this are outperforming the corporates and redefining the...
by Stewart Roode | Dec 12, 2019 | Advertising, Business growth, Communications, Inbound marketing, Online marketing, Patient journey, Performance reporting
We’re all paying a Google tax. It has a monopoly, or near enough, in online search around the world. Some countries want to enforce fair competition but the juggernaut, based in the US, ploughs on. Alphabet Inc, created through a corporate restructuring of...
by Jonathan Fine | Oct 17, 2019 | Business growth, Communications, Content, Orthodontics
Don’t you just love disrupters? I do. They turn the tables and make life exciting. “Open for a lifestime supply of confidence” are the tantilisating words, written in large white font, on the pretty box that arrives in the post from Smile Direct...
by Zac Fine | Sep 18, 2019 | Business growth, Leadership, Recruitment, Treatment coordinator
Dr Jonny Cochrane has achieved a lot since he took over The Bristol Dental Practice in March, aged 30, after working there as an associate for four years. He’s hired 31 staff, built a sixth surgery and driven new patients up from 30 to 80 per month in his first...
by Zac Fine | Jul 10, 2019 | Business growth, Content, Movers and shakers, Video
One of our clients was looking for waiting room videos and had a friend recommend a company called Channel D. We’d not heard of it but on investigation Channel D looked like a compelling offering: access to more than 100 bite-sized, light-hearted animations that...
