by Zac Fine | Jul 10, 2019 | Business growth, Content, Movers and shakers, Video
One of our clients was looking for waiting room videos and had a friend recommend a company called Channel D. We’d not heard of it but on investigation Channel D looked like a compelling offering: access to more than 100 bite-sized, light-hearted animations that...
by Jonathan Fine | Jan 9, 2019 | Advertising, Communications, Orthodontics, Video
This week one of my clients sent me a video by the American Association of Orthodontists (AAO) that I think nails the message that practices with Specialist Orthodontists in the UK and Ireland should be sending out. It’s short and punchy, conveying a simple idea:...
by Zac Fine | Dec 20, 2017 | Advertising, Branding, Communications
We meet the most interesting people on our video shoots. A few weeks ago we interviewed a patient for a client in London, and we realised her expertise on brand authenticity — a critical factor for dental practices — would be gold dust to our readers. Ilaria...
by Zac Fine | Jul 19, 2017 | Blog, Business growth, Communications, Video
Your patients want to know whether, deep down, you’re emotional about dentistry. We have been making some really nice videos that answer that question for dental practices lately. Take a look below. We try to capture what people are really like. We want to give...
by Jane Chrispin | Mar 1, 2017 | Blog, Business growth, Online marketing, Video
Turbo charge your new patient revenue with video By Jane Chrispin. March 1, 2017. It’s thought that in 2016 internet traffic reached 1,000 exabytes, equivalent to 114 million years of high-definition video. Web video, which took off a dozen years ago with YouTube,...