by Jonathan Fine | Nov 23, 2016 | Blog, Branding
Bupa’s made the acquisition of the decade By Jonathan Fine. November 23, 2016. Imagine a world without M&S, Ikea, easyJet, Tesco or Specsavers; in some respects that’s how the dental landscape looked in the UK and Ireland — until now. Bupa is buying Oasis for...
by Zac Fine | Aug 24, 2016 | Blog, Branding, Business growth
Hello from the first movers in direct access hygiene By Zac Fine. August 24, 2016. We got a bit excited when we discovered The Dental Hygiene Suite because it’s the first dedicated direct access dental hygiene practice in Cornwall and one of the first in the UK....
by Jonathan Fine | May 11, 2016 | Blog, Branding, Communications
How to build a brand By Jonathan Fine. May 11, 2016. People are saying you are looking dated, tired or old fashioned. But have you ever wondered why Tesco, Shell and Lego never dramatically change their corporate identity? The answer, apart from the cost, is that...