by Jonathan Fine | Jun 27, 2019 | Cosmetic dentistry, News
Hold the front page — Andy Murray has done away with the gap in his front teeth. But he’s stopped short of a Hollywood smile. His canines remain canines. That this made the papers says something about contemporary journalism, but it hints too at a taste for...
by Jonathan Fine | Aug 15, 2018 | Business growth, Communications, Inbound marketing, Treatment coordinator
Wherever your dental practice is located, the Republic of Ireland, England, Wales, Scotland or Northern Ireland, time waits for no man, and March 2019 is little more than six months away. As things stand, deal or no deal, Brexit is due to happen at 11pm UK time on...
by Jonathan Fine | Apr 19, 2017 | Blog, Business growth, Facial aesthetics
Millennials are buying facial aesthetics. Are you selling? By Jonathan Fine. April 19, 2017. Botox and fillers are a booming source of revenue for dental practices because people trust dentists who communicate a USP of ethical and safe treatment in contrast to...
by Jonathan Fine | Oct 21, 2016 | Advertising, Blog, Communications
Lies don’t sell. Truth well told does By Jonathan Fine. October 21, 2016. I shared a platform with Martin Kelleher in front of 150 dentists in Belfast recently and I have to say he was one of the most entertaining speakers I’ve heard for years. We were there in part...