The Sernik System For Big Case Dentistry: How to guide sceptical patients to want what they need without sales pressure

by Jonathan Fine | Apr 29, 2020 | Business growth, Industry trends, Leadership, Movers and shakers, Workshop

The coronavirus lockdown means we’ve had to cancel the inaugural launch of revolutionary Sernik System For Big Case Dentistry in Europe (slated for three locations in the UK and Ireland from May 11 to 15). Happily Michael Sernik is hosting a live webinar for...

The man who can smash your associates’ glass ceiling

by Zac Fine | Feb 12, 2020 | Business growth, Industry trends, Leadership, Movers and shakers, Workshop

Michael Sernik is a one man global revolution in dentist-patient communication. His technique goes to the heart of what usually frustrates serious practice growth: the limited ability of associates to break through an average daily yield (ADY) of around £3k. The...

Your biggest challenge for the next decade. And your solution

by Guest | Feb 5, 2020 | Business growth, Industry trends, Leadership, Movers and shakers, Workshop

For me, as a management consultant, the salient feature of the past 10 years in dentistry has been the end of the easystreet sole trader lifestyle. Today practice owners must run proper businesses, with all the attendant responsibilities and opportunities for scalable...

Dentists are too cheap on their practice managers

by Jonathan Fine | Nov 16, 2016 | Blog, Business growth, Recruitment

Dentists are too cheap on their practice managers     By Jonathan Fine. November 16, 2016. There’s a business truism that says you get what you pay for. If you’re too cheap on something, the logic goes, you’ll only have to spend money on mopping up the mess when it...